Media Kit · October 2026

50M+ monthly views across web, Google and Instagram

Zamin.uz is a news platform publishing ~105 new stories every day. Your ad appears where readers actually look: banner, native article, push or a special project.

53.6MInstagram views per month
3.4MVisits from Google per month
3.8MArticle reads per month
2MUnique devices per month
Data for Sep 19 – Oct 18, 2026
Reach

One media plan, five channels

Our audience goes far beyond the website. Every channel has its own measured number — no guesswork.

Instagram
7 accounts
53.6M
views in 30 days
@zamin.uz · 75,209@sport.zamin.uz · 11,945@avto.zamin.uz · 1,008@zaminuz.ru · 234@zaminofficial · 152@texno.zamin.uz · 130
Followers 88.7KVideo (Reels) share 99%
Google Discover
Mobile recommendations feed
60.9M
impressions in 30 days
Clicks 2.9MFrom search 453.4K
Zamin.uz website
zamin.uz
3.8M
article reads
Per day ~105 storiesMobile 95%
YouTube
@zaminnews
10.6K
subscribers
Telegram
@zaminuz
4,117
subscribers
Push notifications
Zamin app
16.4K
subscribed devices

Sources: Instagram Insights, Google Search Console, site analytics, public YouTube and Telegram pages · Sep 19 – Oct 18, 2026.

Audience

Who reads us

An active, young, mobile-first audience: 69% of readers are 18–34.

Age

18–2428%
25–3441%
35–4421%
45+10%

Source: Yandex.Metrica, Q1 2026.

Gender

56%
44%
MenWomen

Source: Yandex.Metrica, Q1 2026.

Geography

Uzbekistan83%
CIS (Russia, Kazakhstan)5%
Other countries12%

Source: Google Search Console, Sep 19 – Oct 18, 2026.

Devices

Mobile95%
Desktop5%
Tablet0%

Source: Google Search Console, Sep 19 – Oct 18, 2026.

Why Zamin.uz

Where your budget works

We are a newsroom, not an ad network. Your ad runs next to news people trust.

Live within 24 hours

We publish within 24 hours of material approval.

Transparent reporting

Impressions, clicks and CTR for every campaign.

95% on mobile

Every format is built for the phone screen first.

One budget, many channels

Website, Google Discover, Instagram, Telegram and push in a single media plan.

Written by our newsroom

Native articles are written by experienced journalists — a story people read, not a dry ad.

Perks for regular partners

Package discounts and priority placement on request.

Formats

A format for every goal

From awareness to sales: from a banner to a full special project.

Instagram integration

Max reach

Your brand on @zamin.uz and our topic accounts — as a Reel or a post. Our network gets 53.6M views a month.

  • Followers75,209 · @zamin.uz
  • FormatReel or post
  • Views53.6M / month
On request

Leaderboard banner

Top

In the site header — visible the moment a page opens.

  • Size970×90 / 320×50
  • FileJPG, PNG, GIF, HTML5
  • BillingCPM
25,000UZS / 1,000 impressions

Rectangle banner

Popular

Inside the article — right while the reader is reading.

  • Size300×250 / 300×600
  • FileJPG, PNG, GIF, HTML5
  • BillingCPM
25,000UZS / 1,000 impressions

Fullscreen interstitial

Full screen between pages on mobile — impossible to miss.

  • SizeFull screen
  • Audience95% mobile
  • BillingCPM
35,000UZS / 1,000 impressions

Native article

Top

Our newsroom writes about your brand — it reads like news and stays in the archive for good.

  • Length800–1500 words
  • Photos3–5
  • DurationPermanent
3,450,000UZS / article

Telegram post

Sponsored post in the @zaminuz channel, pinned for 24 hours.

  • Subscribers4,117 · @zaminuz
  • FormatText + photo/video
  • Duration24 h pinned
500,000UZS / post

Push notification

Your message lands straight on the phone screen.

  • Audience16,499
  • PlacementZamin app
  • BillingCPM
10,000UZS / 1,000 impressions

Partner logo

A permanent spot in the “Partners” block on the homepage.

  • PlacementHomepage
  • FilePNG, SVG
  • Duration1 month
3,000,000UZS / month

Special project

New

A complete media product for your brand: concept, production and multi-channel publishing — with analytics.

  • Production7–14 days
  • ChannelsWebsite + Telegram + Instagram
  • ReportDetailed analytics
On request
Packages

Ready-made PR packages

Four ready solutions — from small business to major brands. Prices in UZS.

Start / SEO-Press

1,450,000UZS

Best for: Small businesses, startups and anyone who wants a footprint in Google search.

  • PR article on Zamin.uz in one language (Uzbek or Russian)
  • The article stays in the site archive permanently — indexed by Google and Yandex
  • A chance to reach Google Discover and the mobile feed (95 % of readers are on phones)
Choose package

Optimal / Multi-Language

2,450,000UZS

Best for: Exporters, travel companies, education centres and companies targeting foreign partners and investors.

  • Published on the site in 3 languages at once (e.g. Uzbek, Russian, English; or one of Turkish, Spanish, French, German)
  • Announcement post in the Telegram channel @zaminuz (24 hours in the feed)
  • One targeted push notification to app users (16,499 devices)
Choose package
Recommended

Reach and Trust / Native PR

3,450,000UZS

Best for: Mid-size businesses, manufacturers and clinics that need sales flow, brand awareness and customer trust.

  • Native article by the editorial team: 800–1500 words, 3–5 photos
  • Published on the site in 2 languages: Uzbek + Russian
  • Telegram: official post pinned for 24 hours
  • Facebook: post with a full link on the page
  • Instagram: article teaser as Stories or a carousel
Choose package

Maximum Reach / Premium 360°

4,450,000UZS

Best for: Major brands, real-estate and construction companies, car dealers and large campaigns for a mass audience.

  • Simultaneous release on the site in all required languages (Uzbek, Russian, English and other foreign languages)
  • Instagram: Reels/post collaboration on @zamin.uz or topical accounts (the network gets 53.6M views a month)
  • Telegram: post in @zaminuz + 24-hour pin
  • Facebook: ad placement
  • Homepage: 48 hours in the top blocks as «Partner content»
  • Final report on views, click-throughs and conversions
Choose package
Bonuses

Offers and bonuses

«First order»

New clients get 15 % off the first article, or a free Telegram announcement added to any package. The discount is valid for 1 month.

«3+1» series PR

Pay for 3 PR articles in a row and get the fourth free, or 1 month of the «Partner logo» on the homepage (3,000,000 UZS by the price list).

«Multilingual» gift

Choose the 3,450,000 UZS package and get a free professional translation of the article into English, published in the English section of the site.

Proof of results

Once the material is live we send a screencast or screenshot showing the exact number of views.

Pricing

Open rate card

Banners and push are CPM (per 1,000 impressions). Other formats have a fixed price.

FormatDescriptionDurationPrice
Instagram integrationReel or post on @zamin.uzOn requestOn request
Leaderboard banner970×90 — site headerPer impressions25,000 UZSUZS / 1,000 impressions
Rectangle banner300×250 — in-articlePer impressions25,000 UZSUZS / 1,000 impressions
Fullscreen interstitialFull screen, mobilePer impressions35,000 UZSUZS / 1,000 impressions
Native articlePR article by the newsroomPermanent3,450,000 UZS
Telegram postPost in @zaminuz (pinned)24 hours500,000 UZS
Push notificationTo app subscribersPer impressions10,000 UZSUZS / 1,000 impressions
Partner logoPermanent homepage spot1 month3,000,000 UZS
Special projectLong-read, quiz, contest, infographicOn requestOn request
Combine several formats to get a package discount. Ask for a media plan and we will price it.
Process

Live in four steps

From brief to report — one manager handles everything.

Brief

Message us on Telegram or call with your goal and budget.

Media plan

Within one business day we send a plan with formats, channels and price.

Launch

We go live within 24 hours of material approval.

Report

After the campaign you get a report with impressions, clicks and CTR.

FAQ

Frequently asked questions

How fast does the ad go live?

Within 24 hours of material approval.

How will I see the results?

After the campaign we send a report with impressions, clicks and CTR.

What files do banners need?

JPG, PNG, GIF or HTML5. Sizes: 970×90 and 320×50 (site header), 300×250 and 300×600 (in-article).

Are native articles labelled as ads?

Yes, they run with a “Partner content” label. That keeps readers’ trust — and so they trust your message too.

Is there a discount for several formats?

Yes, package discounts are available on request. Ask for a media plan and we will price it.

Let’s launch your campaign this week

Send us your goal and budget — a manager will reply with a media plan and quote within one business day.

Pricing Get a media plan