The latest blockbuster directed by James Cameron, "Avatar: The Fire and Ashes," did not have the anticipated explosive opening during its first weekend in the U.S. box office. The film earned $88 million domestically by the end of its opening weekend. This number falls not only short of analysts' predictions of $100–130 million but is also considerably lower compared to the performances of previous franchise installments.
For example, the second film in the franchise earned $134 million during its opening weekend. In this context, the initial results for "The Fire and Ashes" raise certain questions. However, despite the slow performance in the domestic market, the film has achieved more solid results internationally.
Globally, the film earned a total of $345 million by the end of its first weekend. While this figure is lower than the $435 million global debut of the second installment, it is far from being deemed a failure. Especially considering the film's budget is estimated at around $400 million, the upcoming weeks will play a decisive role.
Experts note that the "Avatar" franchise traditionally performs best during long-term box office runs. The previous two installments also maintained steady high earnings after the initial weeks, staying as box office leaders for up to seven consecutive weeks.
Encouragingly, audience reception has been positive. On the CinemaScore platform, the film received an "A" rating. This is the same rating that the first and second films received, usually an indicator of a film's ability to sustain success over an extended box office period.
In conclusion, while "Avatar: The Fire and Ashes" did not deliver an explosive opening, it is too early to discount its potential. The real battle has just begun.
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