Famous Catalan club Barcelona has signed a strategic partnership agreement with the American company Uber. The new agreement is expected to be not only financially beneficial but also an important step in the environmental and logistics spheres, the club's press service reported.
According to reports, under the agreement, fully electric Uber cars, decorated in Barcelona style, will be launched on city streets. This will not only be a convenient transport for fans, but also complies with the club's "green energy" policy.
At the same time, Uber plans to further expand transportation opportunities for fans traveling to the Camp Nou stadium. That is, fans will be delivered to the stadium quickly and comfortably, without the need to wait in line or get stuck.
As part of the agreement, special Uber zones will also be created around the stadium. These areas make it much easier for fans coming to the stadium to get people off and off. On each day of the game, the movement of fans through Uber services is organized systematically and orderly.
The financial side of the deal is also significant - Uber will pay Barcelona €3 million annually. These funds are expected to be used to upgrade the club's infrastructure, support environmental transport projects, and create modern services for fans.
The club's management emphasizes that this partnership will not only enhance Barcelona's brand value but also strengthen its reputation for advanced technologies and sustainable development. "Through this initiative, we aim to be an example of excellence not only in football but also in society," the club said in a statement.
Uber, on the other hand, assessed this agreement as one of the largest sports cooperation projects in Europe. As they noted, the partnership with Barcelona creates new opportunities not only in the transport sector but also in innovative areas that rely on the roots of technology and science.
It's worth noting that this is Barcelona's first major logistics partnership in recent years. Through this, the club aims not only to ensure financial stability but also to create modern and sustainable travel opportunities for fans.
Thus, the collaboration between Uber and Barcelona is expected to usher in a new era not only in football but also in the fields of ecology, transport, and technology.
Read “Zamin” on Telegram!
