
Trump Organization, owned by former US President Donald Trump, has announced the launch of a new mobile network and smartphone production. The company is entering the competitive market with an operator called “Trump Mobile” and a mobile device named “T1.” This was reported by one of the leading tech news sources — The Verge.
Trump Mobile – National Brand or PR Project?
The network’s main tariff plan is $47.45 per month, including only unlimited calls and internet. It is noted that this price is much higher than the comparable plans from other major US operators — Verizon, T-Mobile, or AT&T. For instance, leading operators like T-Mobile offer similar services for about $35–$40 a month.
Trump Mobile’s T1 smartphone will go on sale starting at $499. Interestingly, it is offered in a “delicate gold finish,” but The Verge analysts criticized it for lagging behind leading smartphones in terms of technology.
Made in the USA, But Not Apple
It has been announced that the T1 smartphone is fully manufactured in the USA. Although this is done under the slogan of supporting domestic production, there is a high probability that the device will not come close to competitors like Apple, Samsung, or Google Pixel in terms of technical specifications. This puts its success in the market in doubt.
Trump Organization Vice President Eric Trump commented on the project as follows:
“Trump Mobile aims to revolutionize mobile phones and communication. This is a step towards freedom of speech and national technological independence.”
Hard to Gain a Competitive Advantage
Experts point out that despite all the PR and “patriotic” slogans, if the project does not provide significant technical advantages compared to major brands like Apple or Samsung, it will be difficult to find its place in the market. Especially considering the big price difference and lack of innovation, Trump Mobile may become a “noteworthy but practically weak” project.
Conclusion
Trump Mobile and the T1 smartphone are a new test between political image and the technology market. These products are presented in a patriotic spirit, but their true effectiveness, usability, and ability to find a place in the market are still big questions. It can be confidently said that in the field of mobile communication, technical aspects and service quality matter more than a PR campaign. Read 'Zamin' on Telegram!
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