On December 1, 2025, Dior fashion house officially named rapper Daniel Balbuena, known by her stage name 070 Shake, as its representative. This was reported by WWD, citing the company.
"The American singer, songwriter, and producer is recognized as one of the most captivating voices in contemporary music, known for her unique and forward-thinking style. Her art exists at the intersection of rap and alternative pop music," reads Dior's statement.
Daniel Balbuena was born on June 13, 1997, in New Jersey. She began her music career in 2015.
Her distinctive voice, which combines elements of hip-hop, R&B, and alternative electronic genres, has brought her widespread fame. 070 Shake gained significant recognition through her collaborations with Kanye West and participation in GOOD Music projects.
Since 2020, she has released three albums: "Modus Vivendi," "You Can’t Kill Me," and "Petrichor."
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