Apple has significantly extended the production cycle of the standard iPhone 17 model. The expansion of production capacity ensures that this model will remain a key participant in the major November 11 sales. This decision is directly linked to the company's strategic shifts this year. According to Ixbt.com reports .
According to reports, Apple is adjusting its traditional annual presentation schedule. The autumn event in September is expected to feature only the iPhone 18 Pro, iPhone 18 Pro Max, and the long-awaited foldable iPhone Ultra. The release of the standard iPhone 18 model will be delayed until the spring of next year.
This change makes the iPhone 17 the longest-relevant iPhone in recent years. Since its introduction last September, this smartphone has maintained its lead in sales, and the delay of the iPhone 18 will further solidify its market position.
As a reminder, the iPhone 17 was named the world's best-selling smartphone in the first quarter of 2026, accounting for 6% of the total market share. Currently, devices in this series are considered the most popular smartphones in Apple's history.
Read “Zamin” on Telegram!
