Famous supermodel and entrepreneur Tyra Banks is once again in the spotlight with her new idea. Her company Smize & Dream released a "hot ice cream" called Hot Mama, CNN reports.
According to reports, the company has already achieved great success in Australia. Tayra now plans to expand the project in the USA - special Hot Mama cafes will open in the country in the near future.
Banks promoted the product on social media, emphasizing its difference from regular beverages:
"This is neither latte nor hot chocolate. This is melted hot ice cream! Liquid, warm and ready to drink. "This can be drunk, my child," the advertisement says.
Hot Mama is not just an ordinary ice cream - it is shaken and heated in a special way, resulting in a liquid, creamy, and soft consistency. This allows you to drink it directly from a glass.
The discussion of the new product is heated on social networks. While some consider this idea "genius," others still don't understand - how logical is it to drink ice cream hot?
Nevertheless, Tayra Banks' "hot ice cream" is already attracting worldwide interest.
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