In Jizzakh, eight brides came out saying “we need a husband” — public discontent

In the city of Jizzakh, the next video distributed via social networks immediately caused wide discussion. In the video footage, eight young women in bridal dresses are seen holding signs saying “We need a husband” and freely walking through the city streets. Especially, the fact that this happened in one of the busiest areas of Jizzakh — opposite the Old City market — brought the event to broad public attention.

This incident provoked various opinions and reactions on social media. Many did not approve of such a “flashmob” and regarded it as an action contrary to our national values. Some, however, considered it a modern marketing and advertising tactic.

In the official information of the Department of Family and Women of Jizzakh region, it is noted that this situation was promptly studied. It was established that these girls held such a PR action to advertise the “Gulruh” bridal salon. The idea’s initiators were the salon manager Sh.A. and blogger Sh.E.

According to the department, as soon as the situation became known, responsible persons arrived at the scene and immediately stopped the process. Explanatory conversations were held with the girls and the salon management, and it was emphasized that respect for national traditions and values, as well as maintaining public order and discipline, are necessary.

The official statement also highlighted the importance of public oversight: “Although such cases may seem insignificant at first glance, they may contradict the nation’s honor and our national customs. Society must also remain vigilant and responsible.”

It should be noted that such unexpected PR actions can sometimes be misinterpreted and lead to negative consequences. Therefore, entrepreneurs and advertising organizers are advised to approach public sentiment, local mentality, and national traditions with respect.

In conclusion, it can be said that this incident in Jizzakh once again reminded us of the need to preserve national values and customs in society. In any modern advertising or PR campaign, taking public opinion and the national spirit into account serves as an important lesson for all of us. Read 'Zamin' on Telegram!