World-famous singer Madonna has been spotted wearing the unreleased Nike kit for Chelsea's 2026/27 season. The pop star appeared in a video alongside British content creator Gymskin, sporting the new blue jersey design. This has fueled discussions among fans about the London club's upcoming kit. According to Goal.com reports.
Interestingly, this design was also showcased a few weeks ago by renowned golfer and Chelsea fan Justin Rose at the PGA Championship. The kits worn by Madonna and Rose are identical, indirectly confirming the authenticity of the design. In the video, the singer can be seen dancing in her London home.
The new kit design differs significantly from Chelsea's recent jerseys. It features a traditional collar and yellow accents. Most notably, the club crest is depicted without the circular border used since 2005. Furthermore, the shirts worn by both celebrities do not currently feature a primary sponsor logo.
The 15-year deal signed between Chelsea and Nike in 2016 is valued at £900 million. While the club administration has not yet issued an official statement regarding the new kit, the appearance of stars like Madonna and Justin Rose in the jersey has generated significant marketing interest. The official launch is expected in the coming weeks.
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